A home for anyone

for Anyone

The majority of people won't be able to own a house in 10 years. But there's a solution on the horizon. Anyone believes that homeownership should be a reality again for everyone.

Credits

Client
Anyone
Agency
Nami
Production
Waves Video Agency
Screenwriter
Ilia ten Böhmer
Director
Ilia ten Böhmer
D.O.P.
Michaël van Kraalingen
Editor
Ilia ten Böhmer
Exec.Producer
Kim Hittinger

The Challenge

The ambitious start-up Anyone.com asked us to develop and produce a compelling brand commercial to convince their investors and support their global launch. The goal: to vividly showcase the growing challenge of home ownership through human centred, emotionally resonant storytelling, compelling viewers to explore Anyone's innovative solution on the website.

If you're interested in discovering how Anyone.com is revolutionizing home ownership – read their whitepaper.

Our Approach

Our approach was deeply rooted in our expertise in emotional storytelling. We first drew viewers in with the emotional allure of homeownership, showcasing the beauty of owning a home with dreamlike scenes, then starkly contrasted this with the harsh reality of the housing crisis of today. This narrative arc was designed to not only inform but also stir a profound response, paving the way for Anyone.com's innovative solution.

In line with Anyone's global reach and goal to disrupt the worldwide housing market, we produced multilingual content (5 languages) in various formats to ensure widespread impact and engagement.

Wow what a production. Again. Thanks so much for your help. You can be proud of the result of your hard work!

Reza Sardeha

CEO Anyone.com

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Office
Manitobadreef 7C 3565 CH Utrecht The Netherlands

Postal Address
Manitobadreef 7C 3565 CH Utrecht The Netherlands

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